1

Retail credit usage and relationship marketing

Paden, Nita L.
Journal:
Journal of Consumer Marketing
Year:
1996
Language:
english
File:
PDF, 140 KB
english, 1996
2

Vicarious exploration and catalog shopping: a preliminary investigation

Stell, Roxanne, Paden, Nita
Journal:
Journal of Consumer Marketing
Year:
1999
Language:
english
File:
PDF, 110 KB
english, 1999
3

Reducing Procrastination through Assignment and Course Design

Paden, Nita, Stell, Roxanne
Journal:
Marketing Education Review
Year:
1997
Language:
english
File:
PDF, 1.17 MB
english, 1997
4

Building Relationships Through Personalization

Stell, Roxanne, Paden, Nita L.
Journal:
Journal of Customer Service in Marketing & Management
Year:
1998
Language:
english
File:
PDF, 423 KB
english, 1998
6

The March of Dimes: branding in the not-for-profit sector

Paden, Nita, Albritton, M. David, Mitchell, Jennie, Staples, Douglas
Journal:
The CASE Journal
Year:
2017
Language:
english
File:
PDF, 451 KB
english, 2017
7

Creating Retail Web Sites for Different Consumer Shopping Orientations

Stell, Roxanne, Paden, Nita
Journal:
Journal of Internet Commerce
Year:
2002
Language:
english
File:
PDF, 114 KB
english, 2002
8

Consumer Product Redistribution

Paden, Nita, Stell, Roxanne
Journal:
Journal of Marketing Channels
Year:
2005
Language:
english
File:
PDF, 798 KB
english, 2005
9

“Charmingly delicious”: childhood obesity and General Mills’ dilemma

Yordy, Eric D., Paden, Nita, Bryant, Katlin
Journal:
The CASE Journal
Year:
2014
Language:
english
File:
PDF, 154 KB
english, 2014